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Davide Nuvoletta

4 benefits of accessible video gaming

The role of digital accessibility in video gaming

Video games, increasingly prevalent in daily life, serve not only as a source of entertainment but also as educational, therapeutic, and social tools. Ensuring that a diverse range of people can enjoy these experiences is crucial, making the accessibility of video games a key issue.

Accessibility features not only enhance the experience for gamers with disabilities but also benefit all users by making games more intuitive, customizable, and user-friendly. Integrating accessibility from the initial development phase of video games is a strategic move that ensures an optimal gaming experience for everyone, promotes social inclusion, and supports the growth of the video game industry.

The Benefits of Making Video Games Accessible

Entertainment

Entertainment is essential for the well-being of individuals, providing moments of leisure, relaxation, and distraction from everyday stresses. Therefore, the right to play should be guaranteed to everyone, regardless of age, gender, ability, or social status.

Social Interaction

Video games offer numerous opportunities for socialization and community building. Through online interactions and shared gaming experiences, players can connect, collaborate, and compete with others worldwide. Video games that promote cooperation and teamwork help form lasting social bonds.

During the 2020 pandemic, the unifying power of video games became especially evident. Many people turned to online gaming to compensate for the lack of social interactions due to lockdowns. A notable example is the success of Animal Crossing: New Horizons, which players worldwide used for social interactions, including weddings, graduation ceremonies, political campaigns, and virtual protests.

Education

In addition to providing entertainment and socialization, video games can serve educational purposes. Serious Games, designed with educational objectives, can teach specific subjects, develop cognitive and problem-solving skills, promote social and cultural awareness, and stimulate creativity and critical thinking.

An example is "Minecraft: Education Edition," an educational version of the popular game Minecraft, designed for use in educational settings. It allows students to learn and develop skills engagingly and interactively. The game offers a virtual learning environment where students can explore, create, and collaborate to solve problems and complete projects across various subjects, including math, science, history, art, and languages.

Health

In the medical field, video games can improve health and patient well-being. Games like "Wii Fit" and "Wii Sports" have been used to help patients improve balance, muscle strength, and motor coordination.

The Growing Number of Diverse Gamers

The increasing number of players with diverse abilities underscores the importance of an inclusive and accessible approach in video game design. Key factors contributing to this trend include:

  • Aging Population: As the population ages, specific adaptations in video games are needed to accommodate physical, cognitive, and sensory limitations due to age.
  • Awareness of Disabilities: Growing awareness of disabilities and accessibility needs encourages more people with disabilities to engage with video games.
  • Expanding Market: Expanding the gaming market leads to a broader audience with varying accessibility needs.

Economic Benefits for the Video Game Market

This growing diversity in the video game landscape offers significant economic opportunities for developers who invest in accessibility. Creating games designed for a wider audience can help the video game market reach more potential customers, increasing sales and revenue.

Moreover, designing accessible games can strengthen the relationship between gaming brands and their customers. When players feel their needs are considered and that the developer is committed to inclusive gaming experiences, trust and loyalty are more likely to develop. This can lead to greater customer loyalty and increased long-term profitability.

Attention to accessibility can also enhance brand recognition and reputation. Being known for creating inclusive products can attract new players and solidify the existing customer base.

Conclusions

The gaming industry is rapidly evolving, and it is crucial that the launch of new products, whether video games or innovative technologies, not only keeps pace with accessibility but considers it a central element from the start. By prioritizing accessibility from the conception of the development project, the gaming industry can create a more inclusive and enjoyable experience for all players.

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Dajana Gioffrè

"Accessibility is, to some extent, synonymous with freedom. Freedom to choose, to make one's voice heard and express oneself regardless of disability or personal characteristics. Digital accessibility, today, is the highest expression of this freedom, because it opens doors and paths to those who, until now, have had no voice"

- Dajana Gioffrè, CVO AccessiWay